Ep 1: Shannon Ford – How to Overcome the Naysayers and Create Your Own Path

Have you ever found yourself frustrated by Instagram? Not knowing when to post or how to do it authentically?

I think we’ve all been there at some point. Trying to figure out the next and best step to grow our brands – and how to do it in a way that is a true reflection of ourselves.

 I get this question a lot – so that’s why I knew I had to bring on my friend and reality show star – Shannon Ford.

Shannon was your favorite, outspoken, truth telling character on the hit reality show, Very Cavalleri. She held the position of Social Media Manager for Kristen’s store, Uncommon James, and after a very public feud that resulted in Shannon no longer being part of the show, Shannon is now killing the game on Instagram with her loyal following and even releasing a new product line.

 

Shannon is the epitome of being authentic online. She is fierce, hilarious – but lets her sensitive side show every once and awhile! If you’re looking for inspiration on how to create engaging, story telling content – that’s equal parts hilarious and helpful – check out her feed: @probablyshannonford

In this episode, Shannon:

–         Sets the record straight on her split from the show,

–         Dives into the difference of actual confidence and the facade of it,

–         Drops the truth on why just because you’re good at something doesn’t mean you have to make that into your career, and

–         Shows us how to be authentic online.

If you’re ready to hear some entertaining stories as well as gain knowledge on how to grow your audience – you’re in for a treat with this one.